Creation of a website for Lotura Consulting

Introduction & Background :

Design and development of a modern showcase website for Lotura Consulting, a new digital marketing consultancy based in Barcelona. Specialising in 360° digital marketing, online connections, business intelligence and creative enhancement, Lotura Consulting wanted to quickly establish a professional online presence to showcase its services and attract new clients.

Description of request :

Lotura Consulting’s objective was to have a website up and running quickly in order to :

• Present the company and its services
• Attract new customers
• Offer a modern, uncluttered and trendy interface
• Ensure a clear understanding for all visitors
• Include a contact form to make it easier to get in touch

Direction :

The following steps were taken to meet these needs :

• Competitive intelligence : Analysis of the main competitors’ websites to identify best practices.
• Trend Research : Study of current trends in web design to create a modern and attractive site.
• Creation of the Graphic Charter : Development of a graphic charter adapted to the world of Lotura Consulting and its field of work.
• Creation of the Site Mock-up and Prototype with Figma (UI Design) : Creation of a detailed user design (UI) and an interactive prototype.
• Integration of the mock-up on WordPress with the Divi Theme Builder : Development of the website using WordPress and Divi for perfect design integration.
• Plugin implementation : Installation and configuration of several plugins for SEO, performance optimisation, site security and integration of a contact form.

These steps resulted in a high-performance, aesthetically pleasing showcase site that perfectly met Lotura Consulting’s needs.

Tools used :

Project design :

Link to the website : click here